What is Natural?

A LOOK AT LABELS

Product labels can be misleading. Buzzwords like "natural," "eco-friendly," and "safe" may not tell the whole story. Examine ingredient lists for the truth.

INSIGHTS ON "NATURAL"

We value the impact of your choices. Natural isn't always good, and synthetics aren't always bad. While some natural ingredients can be harsh, and some synthetics harmless. Our goal is to create handmade skincare that's safe for you and the planet. It's that simple.

SCENT SENSE

We're cautious about scents. Scents in cosmetics can be irritating or harmful. Synthetic fragrances are worse than essential oils, but even essentials oils aren't entirely non-toxic. We scent our products to meet customer demands but avoid scenting face care unless it's part of the "active" component. When we do use essential oils, it's in moderation, as they can be potent when used responsibly.

WHY NATURAL IS AS EFFECTIVE

Many people claim to have “tried everything on Earth” for their skin. We ask, “Have you tried the Earth itself?” Using elements such as clay, charcoal, sea salt and honey brings out the best in your skin.

Nature is a force to be reckoned with, providing everything we need for skin health. Through our handmade skincare, small-batch manufacturing, and focus on pure ingredients, we have harnessed nature’s power in every product.